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Businesslittle curiosity blog

Businesslittle curiosity blog

Sometimes the urge strikes me to write about some rather divergent topics. The result is slightly eclectic blog, so you can use the buttons below to view blogs on particular topics that you're more interested in!

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Business

The Fine Line: Brand Activism or Wokewashing?

The Fine Line: Brand Activism or Wokewashing?

Brands need to stop appropriating social and environmental activism for their 'purpose-driven' marketing, and start taking sustained, positive action.

MarketingEthicsBusinessEquality
December 13th 2020

Business

Managing Newly Remote Teams During the Coronavirus Outbreak

Managing Newly Remote Teams During the Coronavirus Outbreak

In the light of the coronavirus outbreak, across the globe, managers are finding themselves faced with a brand new challenge: managing our teams remotely.

BusinessManagementCareersCoronavirus
March 25th 2020

Business

How to Write Brilliant Mission and Vision Statements

How to Write Brilliant Mission and Vision Statements

Well-written mission and vision statements help define business strategy, create direction and motivate your people. Here's how to create something that will make a difference.

BusinessManagement
May 5th 2019

Business

Ethical Marketing in the Attention Economy

Ethical Marketing in the Attention Economy

One of the most valuable things in the world is attention. It is also very easy to exploit. How can we capture attention ethically?

MarketingEthicsBusiness
April 4th 2019
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ruth.ym.ng@gmail.com

She/her

ruth.ym.ng@gmail.com | She/her

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